bear

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Katie Hillier gives Pudsey some extra patches.

Dear Kate, the email started, can you help us? It was a missive from Children in Need asking if I’d write about Pudsey (the bandaged bear) and his enviable new makeover. Lots of designers – including some of my faves – have given the wee icon a facelift with some dramatic results.

Fashion + kiddlywink charity? It’s a post-worthy no-brainer. So this afternoon, following a very enjoyable lunch with a fab new designer, I stepped into Liberty, made my way up to the second floor, and found the high-end sleuth (that’s the collective noun for bears, don’t you know) of Pudseies (hmmm… not sure how to make Pudsey a plural).

They’re all fab – and so obviously a product of the designer who created them. I can’t actually decide which is my favourite, but I better make up my mind lickety-split – this evening, I’m leaning towards the Liberty, Katie Hillier or the Jonathan Saunders, though my mind will probably change by daybreak (Know thyself, yadda yadda).

These special Pudsies are going to be auctioned off over the coming weeks. To find out how you can get your hands on one, put your trusty cursor here and execute an old clickeroo. Simples. (Wait, no, that’s another stuffed animal, right?)

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Pudsey by Mulberry and Henry Holland.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Punky Pudsey by Henry Holland. Check out those safety pins.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Pudsey in patterns by Erdem and Patrick Grant.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

The blinged up Pudsey by TopShop Unique.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Pudsey gets mysterious with PPQ.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

The Liberty and Jonathan Saunders Pudseies.

i am not a celebrity, kate mcauley, pudsey, children in need, erdem, patrick grant, giles, deacon, henry holland, PPQ, topshop unique, katie hillier

Superstar Pudsey by Giles Deacon.

The Pudsey collection is on display in Liberty until 17th November.

To bid for one of these bears, click here.

Which one is your favourite? Let me know by leaving a comment below.

All images © Kate McAuley

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